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    Sustainable Brand Index

    Is Lindex ethical and sustainable?

    Lindex has been measured by the Sustainable Brand Index – the largest independent study of sustainability and brands in Europe – across 3 Nordic markets.

    Is Lindex ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Lindex ranks #126 in Sweden in 2026, its strongest of 3 markets. A lower number is better.

    Markets
    3
    🇫🇮 🇳🇴 🇸🇪
    Measured since
    2011
    16 years of data
    Best-ever
    #46
    Finland, 2013

    Key takeaways

    • Strongest market today: Sweden at 126th (2026).
    • All-time best result: 46th in Finland (2013).
    • Biggest year-over-year improvement in Sweden: moved up 17 positions from 2025 to 2026.
    • Measured for 16 years (2011–2026) across 3 markets.
    For teams at Lindex

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    Lindex's ranking trend

    Lower is better · #1 = most sustainable in market

    Annual position within each country's full brand universe, 2011–2026.

    🇫🇮Lindex in Finland

    Clothes & Fashion - Stores
    Latest #172 · 2026Up 16 vs 2025Best #46 · 2013
    See Lindex in the full Finland ranking, Clothes & Fashion - Stores
    YearRank in Finland
    2013#46
    2014#79
    2015#101
    2016#116
    2017#111
    2018#128
    2019#127
    2020#130
    2021#132
    2022#174
    2023#183
    2024#164
    2025#188
    2026#172

    🇳🇴Lindex in Norway

    Clothes & Fashion - Stores
    Latest #187 · 2026Down 2 vs 2025Best #62 · 2013
    See Lindex in the full Norway ranking, Clothes & Fashion - Stores
    YearRank in Norway
    2013#62
    2014#73
    2015#116
    2016#97
    2017#160
    2018#148
    2019#139
    2020#165
    2021#176
    2022#71
    2023#170
    2024#155
    2025#185
    2026#187

    🇸🇪Lindex in Sweden

    Clothes & Fashion - Stores
    Latest #126 · 2026Up 17 vs 2025Best #50 · 2011
    See Lindex in the full Sweden ranking, Clothes & Fashion - Stores
    YearRank in Sweden
    2011#50
    2012#55
    2013#77
    2014#111
    2015#103
    2016#112
    2017#87
    2018#117
    2019#96
    2020#128
    2021#162
    2022#110
    2023#139
    2024#177
    2025#143
    2026#126

    Want to know what's behind Lindex's ranking?

    The full brand report shows your sustainability score, what's driving it, how you compare to competitors, and where you're exposed – with 16 years of trend data.

    See what's included

    Questions about Lindex

    Is Lindex a sustainable brand?

    Lindex has been measured by the Sustainable Brand Index since 2011. Most recent rankings: Finland #172 (2026); Norway #187 (2026); Sweden #126 (2026). Lower rank numbers mean consumers see the brand as more sustainable.

    Is Lindex ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Lindex ranks #126 in Sweden in 2026, its strongest of 3 markets. A lower number is better.

    How sustainable is Lindex in Finland?

    In Finland, Lindex ranks #172 in 2026 (industry: Clothes & Fashion - Stores). Its best position was #46 in 2013.

    How sustainable is Lindex in Norway?

    In Norway, Lindex ranks #187 in 2026 (industry: Clothes & Fashion - Stores). Its best position was #62 in 2013.

    How sustainable is Lindex in Sweden?

    In Sweden, Lindex ranks #126 in 2026 (industry: Clothes & Fashion - Stores). Its best position was #50 in 2011.

    Where does this data on Lindex come from?

    From the Sustainable Brand Index, an independent consumer study run by SB Insight since 2011, with more than 80,000 interviews a year in Finland, Denmark, Norway, Sweden and the Netherlands.

    Source: Sustainable Brand Index 2026, SB Insight.

    About the ranking

    The Sustainable Brand Index measures how consumers perceive a brand's sustainability – both environmental and social responsibility. Rankings are based on annual surveys of more than 80,000 consumers across Finland, Denmark, Norway, Sweden and the Netherlands. Brands are ranked within their industry and country.

    Read the full methodology →

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